India's economic engine is revving up, but navigating the global headwinds requires sharp strategy. The rupee's recent volatility against the dollar underscores the complexities facing Indian businesses, impacting everything from import-export trade to domestic inflation. This week alone, we've seen significant shifts in the IT sector, with major players announcing restructuring and a renewed focus on AI-driven solutions. Meanwhile, the burgeoning startup ecosystem continues to attract substantial funding, despite a cautious global investor sentiment. The government's recent policy announcements on infrastructure development and digitalization are poised to further shape the business landscape, creating both opportunities and challenges for entrepreneurs and established corporations alike. Understanding these market dynamics is crucial for success in today's rapidly evolving Indian economy. Stay informed with Abtak.com for the latest insights and analysis on key sectors including finance, manufacturing, and technology – empowering your business decisions in a dynamic market. Explore the complete business news section now to stay ahead of the curve.
KOLKATA : PromotEdge, a Kolkata-based integrated marketing and branding agency, has been in business for 11 years. This represents ten years of consistent development, increased global reach, and ongoing investments in creating a full-spectrum marketing ecosystem. Since its founding in 2015, PromotEdge has grown from a local creative firm to a full-service marketing partner that works with companies in India and other countries, such as the US, Canada, Australia, and the Middle East. With operational hubs in the US and Canada, the agency continues to expand its global reach as it approaches its 12th year through its international platform, PromotEdgeDigital. PromotEdge has worked with over 200 businesses in various industries and regions over the last eleven years. The firm focuses on creating pertinent and scalable brand solutions for customers across industries, guided by its "Digitally Desi" philosophy, which combines cultural awareness with data-driven execution. The company provides comprehensive marketing services in the areas of web solutions, digital marketing, creative design, brand planning, and audio-visual production. In its eleventh year, PromotEdge developed branded IPs and content series for the automotive and industrial sectors, produced audio-visual content for international sporting organisations like the Fédération Internationale de Volleyball, strengthened its performance marketing capabilities across quick-commerce platforms, and delivered influencer-led campaigns for FMCG brands. In order to assist the expanding D2C ecosystem and digital-first brands, PromotEdge has recently increased the scope of its performance marketing capabilities. The agency provides quantifiable results on platforms like Zepto, Blinkit, Flipkart, and Swiggy Instamart while working with companies in a variety of categories, including fashion, personal care, food and beverage, and home goods. The D2C-focused marketing firm Fizzle Digital's operations have been incorporated into PromotEdge's performance marketing strategy in an effort to bolster this sector. The agency's performance marketing segment is currently led by its founders, Avi Saraf and Jhalak Agarwal. PromotEdge continues to service B2B clients in industries like steel, energy, engineering, and infrastructure in addition to its expanding D2C focus. Through the introduction of new platforms and collaborations, the agency has also gone beyond traditional services in recent years. DesiMachines is an online marketplace dedicated to finding, contrasting, and financing heavy engineering and construction equipment in India. The platform, which is supported by PromotEdge, has filled important holes in the infrastructure equipment ecosystem by onboarding two financial institutions and six top OEMs. Additionally, the agency established Pexora, a joint venture with Prodigy that focuses on workspace design, branding, and experiential marketing in Eastern and North Eastern India. With its exclusive East India relationship with Xtreme Media for active digital LED display solutions, Pexora also signifies the agency's entry into the Digital Out-of-Home (DOOH) market. Extending its vision beyond marketing into experience-led ventures, PromotEdge also nurtures The Trip Space, a boutique travel brand that, over the past five years, has quietly emerged as a trusted name among discerning HNI travellers, curating bespoke, design-forward journeys across the globe with a strong emphasis on personalisation and elevated luxury. PromotEdge CEO Saurav Agarwal commented on the achievement, saying, "PromotEdge has always been built with a long-term vision, not just as a service provider but as a partner that evolves with changing market needs. This strategy is shown in our growth into other markets, ongoing performance marketing investments, and the creation of platforms like DesiMachines and Pexora. Our goal is still to develop skills that provide our clients with long-term value." PromotEdge will concentrate on growing its global clientele, growing its D2C and performance marketing capabilities, investing in AI-enabled marketing solutions, and fortifying its platform-led initiatives and alliances as it approaches its twelfth year.

Bengaluru, 4th December 2024- PURE EV, one of India's leading electric two-wheeler manufacturers, has unveiled an ambitious roadmap to strengthen its presence nationwide and expand globally while introducing innovative solutions for sustainable mobility. Over the next 30 months, the company aims to add 250 new dealerships, taking its total network to over 320 across India. The expansion will be driven by the growing demand for long-range scooters, electric motorcycles, large B2B contracts, and the company's entry into the house-hold brand space. Dr. Nishanth Dongari, Founder & MD of PURE EV, ...Read More >

Katra, June 6 (UNI) Prime Minister Narendra Modi on Friday said Pakistan engineered Pahalgam terror attack to hurt Kashmir's economy and brotherhood in the country, but its evil designs failed and Indian Armed Forces hit the neighbouring country deep inside. "Pakistan attacked both humanity and Kashmiriyat in Pahalgam. Its intention was to incite riots in India and disrupt the livelihoods of hardworking Kashmiris. By attacking tourists, Pakistan aimed to damage the region's economy and peace," Modi said while addressing a massive gathering. Recalling the start of Operation Sindoor exactly a ...Read More >

Katra (Jammu and Kashmir) [India], June 7 (ANI): Jammu and Kashmir Minister Satish Sharma on Friday said that the railway bridge over the Chenab river, inaugurated by Prime Minister Narendra Modi, was a long-pending project and demand. The Minister said that the people of Jammu and Kashmir are development-oriented and that the much-awaited project would boost tourism. Speaking to ANI about the Chenab rail bridge inauguration, Sharma said a day earlier, 'Today, the Kashmir valley has been connected with the rest of the nation. This was a long-pending project and demand. I congratulate Prime M ...Read More >
CHENNAI: Hyundai Motor Group has partnered with three Indian Institutes of Technology (IITs) to establish a collaborative research system in the fields of batteries and electrification. The three institutes are IIT Madras, IIT Delhi and IIT Bombay. The Hyundai Centre of Excellence (CoE), which will be set up on IIT Delhi campus, will operate through sponsorships from Hyundai Motor Group. The primary objective of the Hyundai CoE is to take the lead in driving advancements in batteries and electrification, specifically designed to meet the unique requirements of the Indian market. Hyundai Mo ...Read More >
New Delhi, Dec 31 (IANS) The year 2024 has been historic for Indian startups as the government abolished the angel tax (a tax levied on investing in startups), which improved Indian startups' funding and enabled them to raise more than $12 billion. Along with this, food delivery company Zomato managed to make its place in the Sensex, the index of top companies in the country. Indian startup companies crossed the magical figure of getting $150 billion in funding in 2024. Between 2014 and 2024, new-age tech companies raised more than $151 billion in funding. Startups raised the highest funding ...Read More >
Hyderabad: In a significant boost for 'Make in India' and 'Atmanirbharta' in the aerospace and defence sector, and Hyderabad's growing stature as a global aerospace hub, the complete fuselage of the Rafale fighter jet will now be made in India at Hyderabad. This move marks the first time that these Rafale components will be manufactured outside France for the Indian as well as global markets.French aerospace major Dassault Aviation has signed four production transfer agreements with Tata Advanced Systems Ltd (TASL) for manufacturing key sections of the Rafale fighter jet, including the lateral ...Read More >

New Delhi: A surge in sales may be around the corner for some of India's leading packaged consumer goods makers, as cheaper inputs and lower import duties craft a perfect recipe for their next stage of growth. Companies and analysts alike said that falling prices of wheat, maize, barley and oils will help expand volumes, in a change from the recent experience of pricier products driving revenue. On 31 May, the government halved the basic customs duty on crude soybean oil, crude palm oil, and crude sunflower oil to 10%, eight months after raising it from nil to 20%. The move had prompted pack ...Read More >
Durg: It was a proud moment for Chhattisgarh to witness Prime Minister Narendra Modi inaugurate the world's highest railway bridge over Chenab river on Friday as steel used for building this architectural marvel was supplied by Bhilai Steel Plant, located in Durg district. This is India's first cable-stayed rail bridge. Located in Jammu and Kashmir's Reasi district, this bridge connects the Udhampur-Srinagar-Baramulla Railway Link project. This arch bridge spanning 1,315 metres is at a height of 359 metres from Chenab river, which means it is 29 metres higher than the Eiffel Tower of Paris, w ...Read More >
India has pledged USD 20 billion towards infrastructure development, prioritizing multimodal logistics, port connectivity, and trade facilitation, according to Union Minister Sarbananda Sonowal. He emphasized India's growing maritime capabilities and called for greater partnerships in seafarer recruitment. Strategic corridors like IMEEC, EMC, and INSTC are strengthening maritime connectivity and supply chains.India has committed USD 20 billion for infrastructure development, with a focus on enhan ...Read More >

Mumbai : ArcelorMittal Nippon Steel India (AM/NS India) has proudly reinforced its role in India's infrastructure transformation by supplying critical steel for two of the country's most iconic railway bridges 70% of flat steel for Chenab Bridge, the world's highest railway bridge, and 100% of steel for the Anji Khad Bridge, India's first cable-stayed railway bridge. The dedication of the iconic Anji and Chenab bridges by Hon'ble Prime Minister Shri Narendra Modi marks a significant step in realizing the vision of Viksit Bharat by 2047. These engineering marvels truly showcase India's will an ...Read More >

The National Investigation Agency (NIA) has charged five individuals, including goldy Brar, in relation to the 2024 Gurugram club bombing plot, as revealed in a recently filed chargesheet. This case involves a conspiracy to bomb two clubs, aiming to disrupt communal harmony in Haryana, with the banned terrorist group Babbar Khalsa International (BKI) implicated. The NIA's investigation highlights the severity of the plot. Those charged include satinderjit Singh (Goldy Brar), Sachin Talian, Ankit, Bhavish, and Randeep Singh. News Directory 3 provides crucial updates on sensitive cases such ...Read More >
New Delhi: Blinkit, the quick-commerce giant famous for delivering groceries and essentials in minutes, is taking a big leap into the world of electronics. CEO Albinder Dhindsa recently shared the news on X and announced that users can now order laptops, monitors, printers and other electronic items through the platform, all delivered to their doorstep in just 10 minutes. "We're expanding our electronics range to cover more use cases and have partnered up with leading brands in this category," Blinkit CEO Albinder Dhindsa announced in a post on X (formerly Twitter) on Thursday. Dhindsa menti ...Read More >

New Delhi, Jun 6 (PTI) PhonePe on Friday said it has acquired the IP of GSPay -- a proprietary technology stack from conversational engagement platform Gupshup -- to enable UPI-based payments on new feature phones. The company in a statement said it plans to customise the stack and launch its own UPI payment app for new feature phones in India in the next few quarters. Also Read | How To Activate Your UAN Online? Step-by-Step Guide As EPFO Extends Activation Deadline to June 30, 2025. The new app will offer essential UPI features such as peer-to-peer transfers, offline QR payments, and rece ...Read More >

Srinagar: Imagine gliding effortlessly above the clouds atop the world's highest railway bridge, with panoramic views of snow-capped peaks, lush green valleys, and rivers carving their way through rugged mountains. This is the experience Kashmir's first high-speed train journey offers -- promising to transform travel and tourism in the region forever. On Friday, Prime Minister Narendra Modi inaugurated two cutting-edge Vande Bharat trains running between Katra and Srinagar, slashing travel time by hours and providing year-round, reliable connectivity to the Kashmir valley. This train ride doe ...Read More >

Srinagar: Before towering cranes and cutting-edge engineering transformed the Himalayan landscape, the monumental dream of connecting "Kashmir to Kanyakumari" by rail began with the plodding footsteps of humble mules. This extraordinary backstory underpins the official realization of the Udhampur-Srinagar-Baramulla Rail Link (USBRL), inaugurated by Prime Minister Narendra Modi on June 6, 2025, a project crowned by the awe-inspiring Chenab Bridge. According to Afcons Infrastructure Limited, the company behind the Chenab Bridge, the earliest and most formidable hurdle wasn't just the design of ...Read More >

Sunmei Hotels Group has announced the launch of Sunmei Group International (SGI) and three new overseas brands—SHANKEE, PENRO, and LANOU—marking its expansion into the UAE market. The company plans to introduce SHANKEE Hotels, a smart economy brand, to cities like Dubai, Abu Dhabi, and Riyadh. SGI focuses on smart marketing, modular renovations, and intelligent operations, leveraging big data and AI to enhance service and guest experiences. Chairman Ma Yingyao aims to open 100 hotels globally within the next decade, doubling revenue and establishing a strong international presence for Chinese ...Read More >

Officials say the train will help the troubled region, but many Kashmiris see it as a tool to entrench the Indian government's control. After decades of highly complex engineering work and billions of dollars in investment, India has finally connected the Himalayan region of Kashmir by rail to the rest of the country. The train link, which was officially inaugurated on Friday, fulfilled a dream dating back to the British colonial era. Indian officials called it a transformative leap for the res ...Read More >
Bhubaneswar: The state cabinet, under the chairmanship of chief minister Mohan Charan Majhi, on Friday approved a comprehensive five-year biotechnology development scheme with an outlay of Rs 1,113.50 crore. The programme will be implemented from 2025-26 to 2029-30.The 'Development of Biotechnology' initiative, comprising 17 sub-schemes, aims to transform Odisha into a knowledge-driven bio-economy by leveraging the state's rich biodiversity and existing research infrastructure."This scheme will create a robust ecosystem for innovation, incubation and investment in the biotechnology sector," a ...Read More >
Silchar: Assam chief minister Himanta Biswa Sarma on Friday visited the flood-ravaged districts of Hailakandi and Sribhumi in the Barak Valley. He assured affected residents of providing timely disbursement of rehabilitation grants and swift repair of damaged infrastructure.This marks Sarma's second visit to the flood-hit region within four days, underscoring the gravity of the situation. Speaking to the media in Sribhumi after inspecting multiple relief camps, the CM said, "Flood-related problems may persist till July. I will return before Durga Puja to ensure that roads and infrastructure ar ...Read More >

New Delhi, June 5 (SocialNews.XYZ) Union Minister Ashwini Vaishnaw on Thursday described the Chenab Bridge built on the Jammu and Srinagar railway line as an engineering marvel, saying that it has been designed to tackle winds up to 260 kilometres per hour and falls in Seismic Zone 5. Talking to reporters about the unique features of the bridge, the Union Minister said its design is very complicated and its foundation is equal to half a football field. About 30,000 tonnes of steel have been used to build this bridge, which is now touted as the world's highest railway arch bridge. Prime Mini ...Read More >

New Delhi [India], June 6 (ANI): Kashmir valley got connected with the rest of India with the inauguration of the much-awaited and world's highest railway arch bridge over the river Chenab by Prime Minister Narendra Modi, during his day-long visit to Jammu and Kashmir on Friday. The architectural marvel Chenab Rail Bridge, situated 359 metres above the river, is the world's highest railway arch bridge. It is a 1,315-metre-long steel arch bridge engineered to withstand seismic and wind conditions. Also Read | Bengaluru Stampede Case: RCB Marketing Head, DNA Event Management Firm Staffers Sent ...Read More >

New Delhi [India], June 6 : Kashmir valley got connected with the rest of India with the inauguration of ... New Delhi [India], June 6 : Kashmir valley got connected with the rest of India with the inauguration of the much-awaited and world's highest railway arch bridge over the river Chenab by Prime Minister Narendra Modi, during his day-long visit to Jammu and Kashmir on Friday. The architectural marvel Chenab Rail Bridge, situated 359 metres above the river, is the world's highest railway arch bridge. It is a 1,315-metre-long steel arch bridge engineered to withstand seismic and wind cond ...Read More >
New Delhi, Dec 3 (PTI) Mahindra & Mahindra on Tuesday said it is in discussions with InterGlobe Aviation, which owns IndiGo airlines, to find an amicable solution regarding a trademark issue over the use of "6e" in its all-new electric model. The automaker, which introduced two electric brands -- BE 6e and XEV 9e -- earlier this month, said its trademark 'BE 6e' differs from IndiGo's '6E', eliminating any risk of confusion. IndiGo uses 6E as the airline designator code. "We have taken on board the concerns that InterGlobe Aviation Ltd have to infringement of their goodwill, which was not ou ...Read More >
SSAB, a Nordic and US-based steel company, along with its subsidiary Ruukki Construction, has announced a donation of roofing products and steel to aid in the reconstruction of war-damaged buildings in Ukraine. This philanthropic effort is in collaboration with the nongovernmental organisation OperationAid, focusing on the Mykolaiv region's urgent rebuilding needs. The donation includes approximately 3,000m² of colour-coated steel for roofing, manufactured at Ruukki's plant near Ukrainian capi ...Read More >
Mumbai, December 13: Indian benchmark indices Sensex and Nifty fell more than 1 per cent on Friday. At around 10.51 a.m., the Sensex fell 1,017.03 points or 1.25 per cent to 80,272.93, while the Nifty fell 306.80 points or 1.25 per cent to 24,241.90. The market trend remained negative. On the National Stock Exchange (NSE), 340 stocks were trading in green, while 2,047 stocks were in red. Stock Market Today: Indian Market Opens Flat, All Adani Shares Trade in Green. The market remained in turmoil due to heavy selling by Foreign Institutional Investors, the rising US bond yields and ongoing co ...Read More >
Tata Steel is bolstering its iron ore supply for its planned 40 MTPA steel production by 2030. With four mine leases expiring in 2030, the company is operationalizing two new mines and negotiating with NMDC and OMC for additional ore. These strategies aim to secure the over 60 MT of iron ore required for the expanded steel capacity.Tata Steel has initiated discussions with state-run miners NMDC and Odisha Mining Corporation (OMC) to secure future iron ore supplies as the company ramps up its dome ...Read More >
New Delhi: Shares of food tech unicorn Zomato plummeted 12 per cent in the morning trade on Tuesday after the food delivery aggregator reported a 57.2 per cent drop in consolidated net profit for the December quarter to Rs 59 crore. The scrip of the company fell 11.81 per cent to Rs 212.50 apiece on the BSE. On the NSE, shares of Gurugram-headquartered Zomato depreciated by 9.99 per cent to hit its lower circuit level of Rs 215.80 per piece. On Monday, shares of Zomato settled more than 3 per cent lower on the bourses. In two days, the company's market capitalisation (mcap) got eroded by R ...Read More >

New Delhi, June 5 (SocialNews.XYZ) Union Commerce and Industry Minister Piyush Goyal on Thursday said he looks forward to further strengthening India-Italy strategic partnership by closely working together with the country. Goyal is in Italy on a two-day official visit, after completing his engagements in France which focused on strengthening India-France economic cooperation. "Honoured to be hosted for a delightful dinner by H.E. @Antonio_Tajani, Deputy Prime Minister and Minister of Foreign A ...Read More >

New Delhi | June 7, 2025: Home loan borrowers have reason to rejoice. Following the Reserve Bank of India's (RBI) decision to cut the repo rate by 50 basis points -- from 6% to 5.5%, home loan EMIs are expected to drop significantly. Also Read: RBI Slashes Repo Rate by 50 bps to 5.5%: EMIs Set to Drop, Real Estate Gets a Boost For instance, a borrower with a ₹50 lakh home loan over 20 years at an interest rate of 8.5% currently pays an EMI of around ₹43,391. With a 50-basis-point drop in interest, the revised rate becomes 8%, reducing the EMI to approximately ₹41,822. This translates to a mo ...Read More >
Mumbai: Indian stock markets on Wednesday opened near the flatline on a cautious note, tracking the subdued sentiment in Asian markets. At the opening of the trade, Nifty at National Stock Exchange (NSE) started at 24,204.80, up 10.30 points and Sensex at 80,121.03, up by about 122 points. In the opening trade, the stocks of Coal India, Adani Enterprises, Mahindra and Mahindra, Adani Ports, and Kotak Banks were the top gainers. On the other hand, IndusInd Bank, Cipla, Tata Consumer Products, Bharti Airtel, and UltraTech Cement were the major losers on the NSE. Among the sectoral indices, Aut ...Read More >