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Kolkata, April 1: Ganesh Consumer Products Limited has onboarded Indian cricketer Ravindra Jadeja as brand ambassador for its latest sattu campaign, as the company looks to expand the traditionally regional category into a wider national market. The new television commercial, launched at a city hotel in Kolkata, marks a strategic push by the company to reposition sattu from a traditional energy drink to a modern, performance-oriented, protein-rich nutritional choice. The launch event was atten ...Read More >
WARANGAL/KARIMNAGAR: The nine-day floral festival of Bathukamma concluded on a grand note, with lakhs of women celebrating Saddula Bathukamma in the erstwhile Warangal and Karimnagar districts. The unique cultural festival, which reveres nature, witnessed colourful immersions and traditional gaiety at local lakes and ponds. The festival began on Mahalaya Amavasya with Engili Poola Bathukamma and culminated on Ashtami Tithi with the celebrations of Saddula Bathukamma. Before the Bathukamma fest ...Read More >
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