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Chennai: In online space, the annual September-October period of the festive season sees a peak in demand. While the seasonality is highest in electronics and mobiles, it is lowest in grocery. As per a study by RedSeer, mobiles and electronics exhibit the highest levels of seasonality, making them the riskiest to manage operationally. Mobiles have the most dramatic swing, with a Seasonality Index Difference of 1.7 between the highest and the lowest month. Electronics follows closely with a dif ...Read More >
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